Currently reading: CUPRA Born: why it’s a great standout EV
With impressive style, tech, comfort and space, CUPRA’s all-electric hatch has plenty to like before you even consider its amped-up performance

The CUPRA badge is renowned for style and performance. Which means that you can have pretty lofty expectations for expecting the fun factor when you put the CUPRA Born on your wish-list for your next all-electric hatchback.

As if the fact that the CUPRA Born recently topped two Autocar EV group tests – including one that focused on driving appeal – wasn't proof enough, it also picked up a glowing five-star review from our colleagues at our sister title What Car?, and was named Best Small Electric Car To Drive in the 2024 What Car? Awards.

And now the CUPRA Born comes with a wealth of added incentives that make it an even more compelling purchase – including 0% APR for up to three years with a £2,500 towards your finance deposit on Solutions PCP*, a complimentary Ohme home charger and a £750 pre-paid Mastercard**, and a 5-year warranty***.

We’ve broken down all of the reasons why the CUPRA Born is a great driver’s car here. But what is it like to actually own and drive every day? Is it practical enough, and can it bring a smile to your face even when you’re just making a quick dash to the local shops? Let’s take a look…

Learn more about the CUPRA Born

Stand out from the pack

The first thing you notice about the CUPRA Born is its looks. Even when its parked up and standing still, the CUPRA Born’s sharp design contradicts the myth of the boring EV and tells you right away that this is going to be a great car to drive.

The CUPRA Born’s full LED headlights beautifully frame the shark-like nose, while its sporty stance – with strong, sharp, aggressive lines – is highlighted by distinctively CUPRA design details that flow down the length of the exterior. 

As you glance down the side of the CUPRA Born, more features pop out to indicate its performance credentials: the eye-catching alloy wheels, the rake of the A-pillar, and the textured colour-contrasting mouldings on the C-pillar. 

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Pop the door open, and you get a bold branded CUPRA puddle light to welcome you to the car. Round the back, the coast-to-coast LED light bar reaches right across the rear from left to right, giving the CUPRA Born a bold sophisticated look. The rear spoiler and diffuser hint further at the car’s underlying driving character.

Packed with plenty of tech

Inside the CUPRA Born there’s a wealth of copper detailing and six-colour ambient lighting to give you that exclusive feel, day or night. Equally, the cossetting bucket seats – trimmed in black upcycled Seaqual yarn on the CUPRA Born V1 and V2 and in luxurious-feeling Granite Grey Dinamica on the CUPRA Born V3 – deliver exceptional comfort and support.

They put you in prime position to enjoy the crisp 5.3-inch digital cockpit that positions key info right in your eyeline behind the leather-wrapped multi-function steering wheel. The large 12.9-inch central touchscreen offers a wealth of CUPRA Connect Gen 4 features – including always-online 3D navigation with real-time traffic and Wireless Full Link Apple CarPlay and Android Auto integration with your smartphone. And it can all be controlled with CUPRA’s intuitive voice control.

The CUPRA Born VZ adds the Tech (M) package as standard, featuring keyless entry, a wireless phone charger and CAR2X connectivity.

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You can interact with your CUPRA Born remotely, using the MyCUPRA smartphone app, letting you check your car’s location, its current charge and its predicted range. It also lets you schedule or de-activate how your CUPRA Born is charging to better control your costs, as well as pre-warming or pre-cooling the car to ensure it’s at the perfect temperature while still plugged in and charging. 

Add in the CUPRA Charging service, and you get simple one-touch pay-as-you-go access to around 550,000 charging points across Europe, as well as two monthly membership tiers that help you cut your costs. 

The CUPRA Born also offers plenty of useful driving and safety aids, with the CUPRA Born V1 including rain-sensing wipers, adaptive cruise control with speed limiter, dynamic road-sign display, lane assist, forward collision warning with automatic braking, and a driver alert system that recognises when you might be tired as standard. Walk up the range or pick the optional Pilot parking and Tech packs, and you get even more.

The CUPRA Born VZ adds an enhanced suite of driving and safety aids, with the optional Travel Assist 2.6 (which comes as standard on the CUPRA Born VZ First Edition) combining the Adaptive Cruise Control and Lane Assist to improve their performance, especially on poorly marked roads. Optional Side Assist keeps an eye on your blind spots when you’re on the move, while Exit Warning will alert you to obstacles when you’re pulling away from a parking spot.

Then, when you do reach your final destination for the day, the optional 360-degree Top View Camera and Remote Park Assist and Trained Park Assist make it even easier to find your CUPRA Born VZ’s fit for the evening.

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Perfectly practical in every way

We know that the CUPRA Born packs in plenty of hot-hatch-baiting all-electric performance and driving character. But what is it like to drive and use every day?

Well, the CUPRA Born V1, V2 and V3 models all come with a 59kWh battery which offers up to 266 miles of all-electric range based on official figures, while the CUPRA Born V3 also offers the option of a larger 77kWh battery that delivers up to 348 miles of range if you feel the need to go further. Then there’s the range-topping CUPRA Born VZ, which boasts an even-larger-capacity 79kWh battery alongside its enhanced performance that offers up to 372 miles of electric range.

The CUPRA Born is also incredibly fast to charge, so you spend less time standing still and more time enjoying the drive. The CUPRA Born V1 offers 165kW charging speeds as standard, letting you charge from 10% to 80% in as little as 24 minutes on a compatible ultra-rapid DC public charger. The CUPRA Born V3 and CUPRA Born VZ offer even faster charging speeds up to 175kW and 185kW respectively. On a compatible ultra-rapid DC charger that could top you up from 10% to 80% in as little as 26 minutes. 

So, with the CUPRA Born’s great driving character, appealing long-range capability, and fast charging speeds that cut the time you spend topping up, you’ll certainly be planning some epic road trips. And that long-distance practicality is where the CUPRA Born shines compared to some of its key rivals.

As the What Car? road test team explained in its five-star review: “The CUPRA Born’s ride height has been lowered slightly, but it does a good job of absorbing lumps and bumps in the road. With precious little noise from its electric motor, it’s very quiet at town speeds. Pick up the pace, and it’s still impressively hushed. The high-performance CUPRA Born VZ gets adaptive suspension as standard, which means you can adjust the setup to better suit the road you’re on. As such, the CUPRA Born VZ is comfortable, even with its large 20in alloy wheels.”

Finally, there’s plenty of room to pack in friends and their luggage. “The CUPRA Born is roughly the same length as the Volkswagen Golf and is just as roomy in the rear,” What Car? said. “There’s space for at least a six-foot passenger to sit behind someone equally tall without feeling squished. At 385 litres, the CUPRA Born's boot is about the same size as a Volkswagen Golf’s and will be fine for such daily duties as carrying a small buggy, the weekly shop or a weekend away.”

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So, those are all the reasons why the CUPRA Born is a standout all-electric car in its own right. Add in that must-drive performance, and maybe it’s time to put it at the top of your shortlist.

Learn more about the CUPRA Born

* At the end of the agreement there are three options: i) pay the optional final payment and own the vehicle; ii) return the vehicle: subject to excess mileage and fair wear and tear, charges may apply; or iii) replace: part exchange the vehicle. With Solutions Personal Contract Plan. 18s+. Subject to status & availability. Maximum 36 month term. Minimum 10% Deposit. Maximum 40% Deposit. T&Cs apply. Available when ordered by 01 July 2024 from participating CUPRA Retailers. Indemnities may be required. Subject to changes in vehicle or equipment prices. Not available in conjunction with any other finance offer and may be varied or withdrawn at any time.

** Offer open to private UK retail customers, aged 18+. Offer available when ordering a CUPRA Born between 03 April to 30 June 2024. And taking delivery of the vehicle by 1 July 2024. New vehicle stock purchases only. Offer is for a £750 prepaid card, (prepaid card is issued by GVS Prepaid Ltd, pursuant to license by Mastercard® International Incorporated) and an Ohme Home EV charger option: available to homeowners or renters with landlord's permission with off-street parking & sufficient electrical capacity. Standard installation (subject to Ohme T&Cs). No cash alternative. Offer cannot be claimed retrospectively against previous orders. Not available to fleet customers. The card standard terms and conditions will apply. Please visit this link for more information. Full T&Cs here.

*** CUPRA cars ordered from 03/04/2024 come with a 5 year or 90,000 miles manufacturer’s warranty (whichever comes first). Exclusions and T&Cs apply.

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